Strategies and Growth Opportunities

Prior to beginning work on this assignment, read the following:

• Chapter 3 in the course textbook.
• Appendices A and B in the course textbook.
• The case study titled “Proactive Prevention” at the end of Section 3.5 in the course textbook.
• SWOT Analysis

For guidance on creating the SWOT analysis, see the SWOT Analysis (Links to an external site.) page in the Writing Center.

Based on the information in this case, write a paper that includes the following three parts and required elements.

Part 1: St. Mary’s Wellness Center Overview

• Create a mission statement that reflects the new direction for St. Mary’s.
• Create a vision statement reflecting the new mission statement.
• Discuss the data elements that should be collected to identify which patients would best benefit from the programs identified in the case study.
• Explain the reason you selected these data elements.

Part 2: Program Strategies and Growth Opportunities

• Discuss the type of strategy that the leadership team at St. Mary’s pursued.
• Identify the strengths and weaknesses of this strategy.

The organization is allowing you to hire two new employees to support the program strategies.

• Describe the employee roles and the specific qualifications they need to fulfill the positions’ responsibilities.

Part 3: Program Opportunities and Threats

• Determine which organizations in the community might view the wellness center as a new form of competition.
• Identify the way(s) in which those organizations may be impacted by the changes occurring at St. Mary’s.
• Analyze factors described in Chapter 3 that might affect the implementation of this new strategy.
• Identify the opportunities and threats related to the strategy.

The Strategic Planning Process: Implementation paper

• Must be at least three double-spaced pages in length (not including title and references pages) and formatted according to APA Style (Links to an external site.) as outlined in the Writing Center’s APA Formatting for Microsoft Word (Links to an external site.) resource.
• Must include a separate title page with the following:
  • Title of paper in bold font
    • Space should be between title and the rest of the information on the title page.
  • Student’s name
  • Name of institution (University of Arizona Global Campus)
  • Course name and number
  • Instructor’s name
  • Due date
• Must utilize academic voice. See the Academic Voice (Links to an external site.) resource for additional guidance.
• Must include an introduction and conclusion paragraph. Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper.
  • For assistance on writing Introductions & Conclusions (Links to an external site.) as well as Writing a Thesis Statement (Links to an external site.), refer to the Writing Center resources.
• Must use at least one credible source in addition to the course text.
  • The Scholarly, Peer-Reviewed, and Other Credible Sources (Links to an external site.) table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
  • To assist you in completing the research required for this assignment, view this The University of Arizona Global Campus Library Quick ‘n’ Dirty (Links to an external site.) tutorial, which introduces the University of Arizona Global Campus Library and the research process, and provides some library search tips.
• Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your Paper (Links to an external site.) guide.
• Must include a separate references page that is formatted according to APA Style as outlined in the Writing Center. See the APA: Formatting Your References List (Links to an external site.) resource in the Writing Center for specifications.

Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.